01

Top 12 Finalists

59 designers entered the Bernina Blanc Design Challenge by sketching a primarily white look inspired by the Swiss Alps, the home of BERNINA. From those 59, the top 18 finalists were selected by a panel of 9 esteemed judges and a fan vote. Each of those 18 submitted an actual garment based on the sketch for a final round of voting. 

The TOP 12 are listed below. 10 were determined by the judging panel and 2 by a fan vote.

Come see each of these designs come to life on live models during Fashion X Austin: BLANC on Friday, November 6 in Austin, Texas. Get more information and purchase your tickets here.

Neil Marek

Neil Marek

Stefanie Bell

Stefanie Bell

Venny Etienne

Venny Etienne

Samantha Plasencia

Samantha Plasencia

Marissa Marsh

Marissa Marsh

Kassie Carrell

Kassie Carrell

Cristal Martinez

Cristal Martinez

Dina Chavez

Dina Chavez

Hannah Leonard

Hannah Leonard

Amanda Scarlett Smith

Amanda Scarlett Smith

Kraig Pieper

Kraig Pieper

Alisha Contreras

Alisha Contreras

02

Calling All Designers

Fashion Sketch

Do you have the vision to create a high impact garment using an all-white color scheme?

 

Submit your design sketch to get your work in front of fashion industry elite, have your design produced, and win a grand prize package worth over $20,000!

03

The Challenge

BERNINA has been an industry leader in quality, innovation, and sustainability for 120 years and wants to support emerging fashion designers with the same values.

Designers of all ages and experience levels are challenged to stretch their vision and creativity, designing a garment of an all white color palette that is innovative in silhouette, construction, or materials.

The absence of color challenges designers to focus on quality design and construction to achieve their desired look. The all white garments also pay homage to BERNINA’s heritage in the snowy Swiss Alps.

Designs can be apparel or accessories designed for any season, occasion, gender, or age and can utilize any materials or tools. The only limiting factor is the all white color palette.

LogoBerninaBelowL---NO SWISS FLAG

BERNINA International has been one of the world’s leading sewing and embroidery machine manufacturers for more than 120 years. The Swiss family-owned company’s products are synonymous with innovation and precision. Above all, they are known for their durability. BERNINA sewing machines are used worldwide by those with a passion for sewing. BERNINA’s passion is the development of products that allow you to put your creative ideas into practice.

04

The Judges

Michelle Lee Photo

Michelle Lee

Editor-in-Chief, Nylon Magazine
Jane Aldridge

Jane Aldridge

Blogger, Sea of Shoes
Eileen Fisher

Eileen Fisher

Designer, Eileen Fisher
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Catherine Guidici Lowe

Style Icon, The Bachelor
http://www.toddwhite.org

Matt Swinney

Founder, Fashion X
Sukilynn Photography

Courtney Kerr

Blogger, What Courtney Wore
Sean Kelly

Sean Kelly

Project Runway Season 13 Winner
Kathy Marrone

Kathy Marrone

Editor-in-Chief, Vogue Patterns
Amy-Circle

Amy Gutierrez

Marketing Director, BERNINA
05

The Prizes

Grand Prize Winner - $21,000 Prize Package

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BERNINA 790 SEWING MACHINE WITH EMBROIDERY MODULE (MSRP $11,499)

The BERNINA 790 offers a wealth of features that make sewing easier. Whether altering a stitch length, stitch width or needle position, the machine will remember the stitch details for you. The BERNINA Adaptive Thread Tension provides ideal thread tension while sewing to achieve perfect stitch quality on both sides of the fabric.. The Stitch Designer allows the user to draw their ideas right on the screen to be transformed into a customized unique stitch pattern. The innovative BERNINA Dual Feed tames hard to manage fabrics providing superb fabric feed and optimum visibility while sewing. In addition to sewing, the B 790 is an expert embroidery machine which allows the user to edit and combine designs direct on the machine’s integrated touch screen.

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BERNINA 1300 MDC SERGER AND COVERSTITCH (MSRP $2,299)

The BERNINA 1300 MDC makes creative sewing easier than ever before. Combining overlocking and cover stitching features makes this model versatile for every type of fabric from sheers to knits.

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BERNINA SUITCASE FOR SEWING MACHINE (MSRP $698)

The BERNINA Suitcase System provides easy transport with rugged wheels and a telescopic handle. The modular interior padding system offers up a secure fit in combination with the 360 degree protection.

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WINNING GARMENT PRODUCED BY TRUNKIST ($2,500 VALUE)

Trunkist will provide the grand prize winner with a full service package to produce their winning garment in volume without an upfront investment.  By working with Trunkist, the winner will conduct a pre-order campaign to collect pre-production orders from customers.  Trunkist will also secure production services in order to fulfill all pre-orders. Trunkist will assign one of their experts to work directly in a one-to-one basis with the winner to assist with sourcing fabric & notions for their production run.
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FBA360 ONLINE COURSES ($810 VALUE)

Fashion Business Accelerator 360 will provide the grand prize winner with access to their “Launch Your Line” and “Business of Blogging” online courses. Launch Your Line is a comprehensive course sharing the secrets and step-by-step tactics you need to take your brand from samples to stockists. From sourcing fabrics, working with contractors and agents, to planning your first tradeshow, this course effectively introduces you to what you need to know to successfully launch your fashion business.
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PRESENTATION AT FASHION X AUSTIN: BLANC

Fashion X Austin is the premier fashion event production company of the South, creating events like Austin Fashion Week that showcase emerging designers to a community of highly engaged consumers. The top 12 finalists will get the opportunity to present their garments at Fashion X Austin: Blanc on November 6th, where the winner will be announced.
FashionX AFW-Black

RUNWAY SHOW AT AUSTIN FASHION WEEK ($2,500 VALUE)

Now in its 8th year, Austin Fashion Week is the largest fashion event in Texas and has been featured in WWD, Southern Living, Lucky Magazine and more. It includes nine days of fashion and four nights of runway shows focused on showcasing emerging designers from around the world, celebrating Austin’s local design talent, and seeing looks by designers featured on Lifetime Television’s hit series Project Runway. The grand prize winner will present a full runway show at Austin Fashion Week 2015 with all production, promotion, and photography included.

Fan Favorite Winner - $2,300 Prize Package

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BERNINA 1300 MDC SERGER AND COVERSTITCH (MSRP $2,299)

The BERNINA 1300 MDC makes creative sewing easier than ever before. Combining overlocking and cover stitching features makes this model versatile for every type of fabric from sheers to knits.

FxA-Vert-Logo

PRESENTATION AT FASHION X AUSTIN: BLANC

Fashion X Austin is the premier fashion event production company of the South, creating events like Austin Fashion Week that showcase emerging designers to a community of highly engaged consumers. The top 12 finalists will get the opportunity to present their garments at Fashion X Austin: Blanc on November 6th, where the winner will be announced.

Top 12 Finalists - Presentation in Austin

Trunkist Logo

PRE-ORDER CAMPAIGN WITH TRUNKIST

Trunkist will provide the top 12 finalists with access to their pre-order platform. Trunkist helps designers collect pre-orders before going into production. This helps finance the production run and reduces waste related to excess inventory.
FxA-Vert-Logo

PRESENTATION AT FASHION X AUSTIN: BLANC

Fashion X Austin is the premier fashion event production company of the South, creating events like Austin Fashion Week that showcase emerging designers to a community of highly engaged consumers. The top 12 finalists will get the opportunity to present their garments at Fashion X Austin: Blanc on November 6th, where the winner will be announced.
06

The Process

Submit Sketches

Open call for designers to submit sketches. Submissions close September 18th.

Submit Sketches
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Online Voting + Judges Scores
Online Voting + Judges Scores

Online voting is open September 21st – 24th. Judges scores are added to fan votes.

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Top 20 Finalists Create Garments

The top 20 finalists are announced on September 25th and these designers have until October 14th to bring their visions to life.

Top 20 Finalists Create Garments
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Judges Scores + Online Voting
Judges Scores + Online Voting

The judges score the top 20 garments and narrow down to the top 12. Online voting for the winner is open October 23rd – November 5th.

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Top 12 Finalists Show in Austin

The top 12 finalists present a runway show at Fashion X Austin: Blanc on November 6th, where the grand prize winner and fan favorite winner are awarded!

Top 12 Finalists Show in Austin
07

The Rules

  1. Entrants must be 13 years of age or older and reside in the United States.
  2. Each entrant can submit only one design.
  3. Designs can be apparel and/or accessories for any season, occasion, gender, or age and can utilize any materials or tools.
  4. Designs may include more than one piece, but the complete look will be judged as a whole.
  5. Designs must utilize only shades of white, but need not be pure white.
  6. Sketches may be digital, hand-drawn, or on any other medium.
  7. Entries may be disqualified at any time if manipulation of the online voting process is suspected for any reason.
  8. Finalists are responsible for their own travel to Austin for the awards presentation. They are not required to attend, but it is recommended to take full advantage of the press covering the event.